Concept: I-TECH
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In approaching the design concept for this IT company, we set out to break free from traditional ‘rectangular’ website content sections. Images extend beyond the standard height and shape for a modern and less restrictive design.
TYPOGRAPHY
Helvetica Neue Regular
The quick brown fox jumps over the lazy dog.
Helvetica Neue Bold
The quick brown fox jumps over the lazy dog.
COLOUR SCHEME
ICONOGRAPHY
A clean white background colour is maintained, complemented by shades of blue that evoke sentiments of reliability and professionalism, along with elements and images inspired by technology and network designs.
Strategic Content Placement
Each website section flows naturally with strategic placement of content and images. For website animation, the background elements were designed in mind to move about slowly, most notably in the Home and About pages.