Concept: Poke Bar 22

For this F&B concept, the website design is kept simple with the intention to focus on the food. The use of colourful food images against the dark background added vibrancy to the minimalistic design.
TYPOGRAPHY

Josefin Sans

The quick brown fox jumps over the lazy dog.

DM Serif Display

The quick brown fox jumps over the lazy dog.

ErnestandEmily

The quick brown fox jumps over the lazy dog.

COLOUR SCHEME

Minimalistic Yet Creative

Besides having two typefaces in each header, circular elements were used to soften the sharp edges and rigidity of website sections, enhancing the visual appeal to users. Moreover, the circles resemble the round poke bowls.

A Visual Treat

In a breakaway from common contact form layouts, a cloze passage essay design was incorporated, providing a personalised experience for users. To further breathe life into the design, other food elements were included as part of the design to break the monotony of content sections, resulting in a more 3D and interactive design.